SA-KOI

SA-KOI

ROLE: FOUNDER

MEDIUM: SILK

YEAR: 2024

A high-fashion editorial close-up of a textile piece from the Sa-Koi collection. The fabric is a luxurious blend of deep indigo blue silk with intricate Pakistani-style metallic thread embroidery, draped elegantly in an East Asian / South Asian influenced for a global luxury audience studio setting.
A high-fashion editorial close-up of a textile piece from the Sa-Koi collection. The fabric is a luxurious blend of deep indigo blue silk with intricate Pakistani-style metallic thread embroidery, draped elegantly in an East Asian / South Asian influenced for a global luxury audience studio setting.
Sa-Koi is a multidisciplinary brand exploring the bridge between Japanese minimalism and Pakistani craftsmanship. Inspired by koi symbolism and the philosophy of wabi-sabi, this project redefines luxury textiles through a lens of cultural storytelling and experimental material design.

HERITAGE
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A full-length cinematic shot of a model in an East Asian / South Asian influenced for a global luxury audience minimalist architectural space, wearing a contemporary silhouette made of Sa-Koi textiles. The garment features soft cherry blossom pink highlights against a charcoal black base. The lighting is editorial and moody.
A full-length cinematic shot of a model in an East Asian / South Asian influenced for a global luxury audience minimalist architectural space, wearing a contemporary silhouette made of Sa-Koi textiles. The garment features soft cherry blossom pink highlights against a charcoal black base. The lighting is editorial and moody.
A macro photograph focused on the texture of a hand-woven fabric. The colors are muted sage and ivory, showing the delicate interplay of fibers and the organic imperfections typical of high-end, artisan textile production.
A macro photograph focused on the texture of a hand-woven fabric. The colors are muted sage and ivory, showing the delicate interplay of fibers and the organic imperfections typical of high-end, artisan textile production.
A cinematic over-the-shoulder shot of a designer working in an East Asian / South Asian influenced for a global luxury audience studio, pinning indigo blue fabric swatches onto a mood board that features cherry blossom sketches and wabi-sabi references.
A cinematic over-the-shoulder shot of a designer working in an East Asian / South Asian influenced for a global luxury audience studio, pinning indigo blue fabric swatches onto a mood board that features cherry blossom sketches and wabi-sabi references.

Exploring the intersection of tradition and modern motion design.

STORY

By merging the fluid motion of Japanese koi with the structured geometry of South Asian patterns, we create textiles that are both ancient and futuristic.

A minimalist, high-end product shot of a Sa-Koi silk scarf folded on a charcoal black stone plinth. The pattern is a subtle, sophisticated indigo blue koi motif, captured with sharp focus and cinematic lighting.
A minimalist, high-end product shot of a Sa-Koi silk scarf folded on a charcoal black stone plinth. The pattern is a subtle, sophisticated indigo blue koi motif, captured with sharp focus and cinematic lighting.
A wide-angle shot of a gallery installation in an East Asian / South Asian influenced for a global luxury audience city. Large panels of translucent ivory and indigo blue silk hang from the ceiling, illuminated by soft spotlights to create a cinematic atmosphere.
A wide-angle shot of a gallery installation in an East Asian / South Asian influenced for a global luxury audience city. Large panels of translucent ivory and indigo blue silk hang from the ceiling, illuminated by soft spotlights to create a cinematic atmosphere.

The collection was featured in global design publications, marking a new chapter in cross-cultural luxury textile design.

Ibtahaj Hassan
+1 (661) 2087698
Ibtahajhasan@gmail.com